2.0 Beta

Smootify 2.0 is in public beta. Your 1.x store keeps working. Move when you want.

What changed
Glossary · Vendor

What are the vendor and the product type in Shopify?

Two free text fields of every product: the vendor is the brand or maker, the product type is your own kind of product, such as Shirt; both are used to filter, to group products and to build automated collections.

Every Shopify product has two simple classification fields:

  • the vendor: the brand or the maker, such as “Linea Studio”. A store that sells its own products often puts its own name;
  • the product type: your own word for the kind of product, such as “Shirt” or “Coffee”.

Both are free text, picked from a list of the values you have used before. They are not the same as the category, which comes from Shopify’s standard list and adds category fields.

What they are for:

  • automated collections, such as “vendor is Linea Studio”;
  • filters on the collection and search pages;
  • reports and the admin’s own filters.

In Webflow terms

Shopify has no page for a vendor. With Smootify, your site has a CMS collection named Vendors, one item per vendor, so each brand can have its own page at /vendors/<vendor>, with its products loaded from Shopify.

In Smootify

product="vendor" shows a product’s vendor, and product="type" its type. On a vendor page, smootify-search-discovery with data-vendor lists that vendor’s products, with filters and sorting.

More in The vendor page.

Free to build.
Pay when it sells.

Build the whole store on the free plan. Pay when it takes orders.

  • One app on the Shopify bill, not ten
  • Free to build, pay only when you go live
  • Works on Basic, Grow and Advanced
  • Your 1.x store keeps working
  • Every element stays yours to change
  • Docs indexed in llms.txt